Plumber SEO that wins you more jobs.
Fully managed SEO and lead generation for plumbers. Page 1 in 8 weeks or your money back. From £900/month.
Trusted by businesses across the UK
What is SEO for plumbers?
SEO for plumbers is how a plumbing company gets found on Google when local people search for boiler repairs, leaks, and emergency callouts. It combines a fast website, a complete Google Business Profile that ranks in the local map pack, and town-by-town content so your business shows up first when someone needs a plumber fast.
- Most plumbing searches are urgent, so the businesses shown first win the call.
- The Google map pack drives most enquiries for local plumbers, so the Google Business Profile is the priority.
- Local terms like 'emergency plumber near me' and 'boiler repair [town]' convert far better than broad national terms.
Sound familiar?
Paying per lead on Checkatrade and MyBuilder
Paying for shared leads that rarely convert. SEO brings them direct.
Google Ads eating your margins
£10-30 per click that stops when you pause. SEO traffic is free.
Your website is a digital business card
It lists your services but ranks for nothing. Homeowners find competitors instead.
No consistent pipeline
Busy one month, dead the next. SEO builds a steady pipeline.
What we do for plumbers
Tailored to your industry, not a generic template. Built and managed for you.
Target plumbing keywords that convert
Boiler installs, bathroom refits, emergency callouts, underfloor heating - we build pages targeting the exact searches homeowners make when they need a plumber.
Dominate local search
Google Business Profile, local citations, and service-area pages so you appear in the map pack and organic results across every town you cover.
Create service pages that rank
Dedicated pages for each service you offer, researched from what's ranking in your area and written to convert visitors into phone calls.
Weekly reports, monthly strategy
You see exactly what moved every week. Rankings, traffic, what's working. Monthly calls to discuss strategy and priorities.
Real results from real UK businesses
Not hypothetical projections. Every figure verified in Google Search Console.
From 34 to 1,000+ monthly organic clicks
A new golf clothing brand with almost no organic presence: a few hundred impressions a month and minimal non-brand visibility.
We built content-led discovery pages around vintage and modern golf-wear searches and optimised product and collection pages for non-brand demand. Monthly organic clicks grew from 34 to over 1,000 in seven months, with impressions passing 100,000. Verified in Google Search Console.
Recommended by ChatGPT for 'best microtox clinic London'
Healthy impressions but stuck around position 18 for high-value treatment searches, so little of that visibility turned into clicks.
We rebuilt and optimised 31 treatment and service pages across two phases and tightened on-page relevance to lift click-through at existing positions. Organic clicks per day rose 28% in the first month, and the clinic is now recommended by name when people ask ChatGPT for the best microtox clinic in London. Verified in Google Search Console and live ChatGPT results.
One price. See how fast it pays for itself.
No hidden fees. No long-term contracts. A fraction of traditional agency costs.
Then £1,750/mo. Cancel anytime.
Full service from day one. Discounted first month so you can see the results.
- SEO content - new articles and rewrites as needed
- Technical SEO audit and ongoing fixes
- Backlink outreach and link building
- Keyword tracking and competitor monitoring
- Google Search Console and Analytics setup
- Weekly performance reports
- Monthly strategy call with your account manager
- Cancel anytime, no lock-in
How quickly does it pay for itself?
Pipeline assumes a conservative 3 extra jobs a month from SEO; higher-value work is modelled with fewer jobs. Illustrative, not a guarantee.
Robin Laires
Engineering Founder, Nest Content
I spent a decade inside the content and SEO industry, most recently leading engineering at Jellyfish, a $1B+ digital marketing group. I saw the gap between what businesses pay for SEO and the results they actually get.
So I built my own systems to do it better. Proprietary tools that handle competitor research, keyword analysis, and content strategy at a level that would normally require a full agency team. That's how one person delivers agency-quality output at a fraction of the cost.
Every plumber I work with gets the same systems I use to grow Nest Content's own organic traffic. I manage everything personally, and you get weekly reports so you always know what's happening.
- MSc Engineering, UCL
- 10+ years in content & SEO
- Former Lead at Jellyfish ($1B+ group)
Frequently asked questions
Stop losing plumber jobs to competitors
Book a free 30-minute strategy call. I'll pull up your site, show you where you're losing traffic to competitors, and lay out exactly what we'd do in the first 30 days.