SEO and AI search for recruitment firms
Get named when hiring managers ask who to call
More hiring managers ask Google's AI or ChatGPT for a shortlist of firms. The answer gives two or three names, not ten links. We work on the pages and sources those answers use, and we count the client enquiries that come in.
Google Analytics
HubSpot AEO
Ahrefs Academy
Semrush SEO
BrightLocal AcademyDoes any of this sound familiar?
Most new clients come from referrals
That works well. But a hiring manager who doesn't know you yet searches before they ask around.
Candidates find you, clients don't
Job seekers find your vacancies. Hiring managers looking for a firm in your sector rarely do.
Other firms come up in ChatGPT
Ask ChatGPT for a search firm in your specialism. Other firms get named, and yours isn't in the answer.
What we do for recruitment firms
The same monthly plan as our other clients, set up for how recruitment sites work.
A page for each sector you cover
Rebuilt around what a hiring manager in that sector asks before they call.
Live vacancies in Google
Job-posting markup so live roles can show in Google's jobs, and old ones drop out.
A clean-up of old pages
Old jobs and articles redirected or removed, so Google focuses on pages that matter.
AI answer checks each month
The questions hiring managers ask, put to ChatGPT and Google's AI, answers saved.
The lists the AI reads
Directories and "best firms" lists AI answers cite, with your details kept the same.
Client enquiries counted apart
Enquiries and job applications tracked apart, so the report shows the ones that pay.
Case study
An executive search firm, June to October 2026
ChatGPT
Top source of website enquiry forms in October 2026
282 → 593
Clicks from Google a week, June to October 2026
105
Searches where it was first on Google, 27 Oct 2026
About 650
Old URLs mapped and redirected in the relaunch
The questions we track for you
We agree the list with you at the start: your sectors, your locations and the roles you place. Then we ask the same questions every month and count how often each AI tool names you.
The examples here are for an executive search firm. Your list follows your own market.
- Which executive search firms specialise in fintech in London?
- Who are the best headhunters for a CFO hire in the UK?
- Recommend a recruitment firm for senior engineering roles in Manchester
- Retained or contingency search: which firms do retained board searches?
What it costs
Monthly plans from £740. Audits £480, credited against month one. You pay month to month, with 30 days' notice to stop.
FAQ
Questions recruitment firms ask
The questions we answer most on calls. Anything else, ask us directly.
We get our clients from referrals. Why would we need this?
Referrals stay the main source for most firms. This work is for the hiring manager who has heard your name but wants to check you, or who has no referral and asks Google or ChatGPT for a shortlist.
Will this bring more candidates or more clients?
The work is aimed at clients. Vacancy pages bring candidates too, and we report the two apart.
How long before anything changes?
For the executive search firm, the AI answers changed within about six weeks, and clicks from Google doubled over four months. Every site starts from a different place, so we can't promise the same timing.
Our site runs on a recruitment platform. Can you still work on it?
Usually, yes. The audit checks what your platform lets us change, and we tell you before you sign up if something can't be done.
Do we keep our accounts and pages if we stop?
Yes. Search Console, Analytics and every page we write stay yours.
See what ChatGPT says about your firm
The free check takes about 30 seconds. Or talk it through with Robin.