HVAC
More Results in 8 Weeks Than 12 Months of In-House SEO
An HVAC company that had been managing SEO in-house for over a year with minimal results. Nest Content's managed service delivered more growth in 8 weeks than the previous 12 months combined.
5x
Traffic Increase
120 to 680 monthly visitors
8 weeks
Time to Results
Faster than 12 months in-house
680
Monthly Visitors
Organic traffic after engagement
12 months
In-House SEO
Outperformed in just 8 weeks
The Challenge
Be Cool Air Conditioning had been managing SEO in-house for over a year with minimal results. Rankings were stagnant and organic traffic was flat.
Our Strategy
- 1Identified quick technical wins and fixed site structure issues
- 2Targeted high-intent local keywords for their core service areas
- 3Published service pages optimised for local search intent
- 4Set up weekly reporting to show exactly what changed and why
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The Results
| Metric | Before | After |
|---|---|---|
| Monthly Organic Visitors | 120 | 680 |
| Rankings | Stagnant | Growing across target keywords |
| Technical SEO | Unfixed issues | Fully optimised |
| Reporting | None | Weekly updates |
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“We tried managing SEO in-house for a year. Robin did more in 8 weeks than we managed in 12 months. Wish we'd started sooner.”
Sarah M.
Director, Be Cool Air Conditioning
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