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Guides on Google, ChatGPT and getting more enquiries

Guides built from our own client data: what SEO costs, how to tell if your agency is working, and how AI answers choose who to recommend.

FeaturedChoosing an agency

How to Choose an SEO Agency: What to Ask Before You Sign

What to sort out first, seven questions for the first call, and how to compare two proposals.

Robin Laires · Published · 7 min read

Latest guides

7 guides
Bing listings

Bing Places for Business: Claim, Verify and Fix It (UK)

How to claim, verify and fix a Bing listing in the UK, and what it does for AI answers.

Updated · 7 min read

Google reviews

How to Remove a Google Review (UK Guide for Owners)

What Google will remove, how to report and appeal, the UK legal route, and what to do if it stays.

Published · 18 min read

Case study

How to get cited in Google AI Overviews (2026 case study)

What we changed on one UK firm's site, what Google's AI answers did next, and how to track your own.

Updated · 13 min read

Choosing an agency

Is my SEO agency working? How to tell (2026)

What you should see each month, four checks in Search Console, and how to leave cleanly.

Updated · 15 min read

ChatGPT and AI answers

GEO agency vs DIY: hire one or do it yourself? (2026)

When to start AI search work yourself, and when it is worth paying an agency to do it.

Updated · 13 min read

Costs

How much does SEO cost in the UK? (2026 prices)

What UK businesses pay for SEO, what each level buys, and how to set a budget.

Updated · 16 min read

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